Website Privacy Policy
This Privacy Policy explains how Signature Smiles Dental Group in Milpitas, CA collects, uses, and shares information when you visit signaturesmilesmilpitas.com, including the cookies and tracking technologies we use and the choices you have under California and federal law.
Scope of This Policy
This policy applies to signaturesmilesmilpitas.com (the “Site”), operated by Signature Smiles Dental Group, 440 E Calaveras Blvd, Milpitas, CA 95035 (“we,” “us,” or “our”). It does not apply to third-party websites we link to, including our online booking and patient forms platform, social media pages, or review sites. Those services are governed by their own privacy policies.
Information We Collect
Information you choose to provide
When you call us, email us, or follow a link to request an appointment, you may give us personally identifiable information such as your name, telephone number, email address, and the reason for your visit. Appointment requests and patient forms are completed on our third-party booking and patient communication platform, not on this Site, and are handled under our HIPAA Notice of Privacy Practices.
Information collected automatically
When you browse the Site, we and our service providers automatically collect certain information, including:
- IP address and approximate location derived from it (city or region)
- Browser type, device type, operating system, and screen size
- Pages viewed, time spent on pages, links and buttons clicked (such as click-to-call and directions), and the website or ad that referred you
- Mouse movements, scrolling, and taps used to create aggregated heatmaps and session recordings of how visitors navigate the Site
- Cookie identifiers and similar online identifiers
We do not use these tools to collect health information, and the Site does not ask you to enter health information.
How We Use Information
- To respond to your calls, emails, and appointment requests
- To operate, maintain, secure, and improve the Site
- To understand which pages and services are most helpful to patients
- To measure and improve the effectiveness of our advertising
- To detect and prevent fraud, spam, and security incidents
- To comply with legal obligations and enforce our Terms of Service
Your Privacy Choices and Opt-Out
Opt out of analytics and advertising cookies on this Site. Use the Your Privacy Choices button shown at the bottom of every page, or visit our Opt-Out Preferences page. Once you opt out, our statistics and marketing tools switch to a restricted mode on your browser that does not use cookies or advertising identifiers, and Google stops using your visit for ad personalization or remarketing.
Because your choice is stored in a cookie, you will need to set it again if you clear cookies or use a different browser or device.
You can also use these tools provided by our partners:
- Google My Ad Center to control personalized Google ads
- Google Analytics Opt-out Browser Add-on
- Microsoft Privacy Statement for information about Microsoft Clarity
- Digital Advertising Alliance opt-out tool
- Your browser settings, which let you block or delete cookies
Do Not Track and Global Privacy Control
We treat a browser “Do Not Track” signal and a Global Privacy Control (GPC) signal as a request to opt out of statistics and marketing cookies on this Site. When we detect either signal, our statistics and marketing tools switch to the same restricted mode used for opt-outs, and you do not need to take any further action. Other websites and third parties may respond to these signals differently.
Your California Privacy Rights
California residents have the following rights. To the extent the California Consumer Privacy Act, as amended by the California Privacy Rights Act (CCPA), applies to our website activity, and as a matter of good practice even where it does not, we will honor requests to:
- Know and accessThe categories and specific pieces of personal information we collected about you through the Site, the sources, purposes, and the categories of third parties we disclose it to.
- DeletePersonal information we collected from you through the Site, subject to legal exceptions, including record-keeping duties for patient care.
- CorrectInaccurate personal information we maintain about you.
- Opt out of sale or sharingThe sharing of your information for cross-context behavioral advertising, using the Your Privacy Choices button, our Opt-Out Preferences page, or a GPC signal.
- Limit use of sensitive informationWe do not use or disclose sensitive personal information collected through the Site for purposes that would require this right.
- Non-discriminationWe will not deny services, charge different prices, or provide a different level of care because you exercised your privacy rights.
How to submit a request
Email [email protected] or call (408) 946-0777. We will verify your identity by matching information you provide with information we already have, and we will respond within 45 days. You may use an authorized agent, who must provide proof of your written permission.
California Online Privacy Protection Act
If you have given us personally identifiable information through the Site, you may review it or ask us to change it by contacting us using the details below.
Shine the Light
Under California Civil Code Section 1798.83, California residents may ask whether we disclose personal information to third parties for their direct marketing purposes. We do not make such disclosures.
Categories of personal information collected in the past 12 months
Identifiers (such as name, phone number, email address, IP address, and cookie IDs) and internet or other electronic network activity (such as browsing and interaction data), collected from you and your device, for the purposes and shared with the categories of recipients described above. We keep this information only as long as described in the next section.
Data Retention and Security
We keep website information only as long as needed for the purposes described in this policy. Analytics data is retained according to the settings of each provider, which we set to the shortest practical period. We use reasonable administrative, technical, and physical safeguards, including encrypted HTTPS connections and website security monitoring. No method of transmission over the internet is completely secure, so please do not send health details by regular email.
Children’s Privacy
Although we provide dental care for children, the Site is intended for parents, guardians, and adult patients. We do not knowingly collect personal information online from children under 13. If you believe a child has provided personal information through the Site, contact us and we will delete it.
Changes to This Policy
We may update this policy from time to time. When we do, we will change the “Last Updated” date at the top of this page. Material changes will be highlighted on this page before they take effect.
Contact Us
Signature Smiles Dental Group
440 E Calaveras Blvd, Milpitas, CA 95035
Phone: (408) 946-0777
Email: [email protected]
Frequently Asked Questions
Does Signature Smiles Dental Group sell my personal information?
No. We do not sell personal information for money. Advertising cookies from partners like Google may count as sharing under California law, and you can opt out at any time using the Your Privacy Choices button or our Opt-Out Preferences page.
What cookies does the Signature Smiles website use?
The Site uses Google Analytics, Google Ads conversion tracking and remarketing, Microsoft Clarity, Cloudflare traffic measurement, a performance monitoring script from our web host, plus functional cookies for security, accessibility, and remembering your privacy choices. Embedded Google Maps and our Google reviews widget may also set cookies.
How do I opt out of tracking on this website?
Click the Your Privacy Choices button at the bottom of any page or visit the Opt-Out Preferences page, then turn off statistics and marketing. You can also turn on Global Privacy Control in your browser, and the Site will honor it automatically.
Do you honor Global Privacy Control and Do Not Track signals?
Yes. When your browser sends a Global Privacy Control or Do Not Track signal, we treat it as a request to opt out, and our statistics and marketing tools switch to a restricted mode that does not use cookies or advertising identifiers.
Is my dental health information shared with advertisers?
No. The Site does not ask for health information, and we do not share patient health information with advertising or analytics companies. Your dental records are protected under HIPAA and California law as explained in our HIPAA Notice of Privacy Practices.
What is Microsoft Clarity and why is it on the site?
Microsoft Clarity creates heatmaps and session recordings that show how visitors scroll and click, which helps us find confusing pages and fix them. You can turn it off by opting out of statistics cookies in Your Privacy Choices.
How do I ask Signature Smiles to delete or correct my information?
Email [email protected] or call (408) 946-0777. We will verify your identity and respond within 45 days. Some patient records must be kept under state and federal law, and we will explain any exception that applies.
Does this policy cover online appointment booking?
Appointment requests and patient forms are handled on our third-party booking platform, which has its own privacy policy. Information you give us for your care is protected under our HIPAA Notice of Privacy Practices.
Questions About Privacy at Our Milpitas Dental Office?
Our team is happy to explain how we protect your information. Read our HIPAA Notice of Privacy Practices or contact us anytime.
Call (408) 946-0777